Dermond Launches “Generation to Generations”

A Timeless Jewelry Campaign in Bangkok

In a fast-moving world where trends come and go, only a few things remain timeless. Jewelry is one of them — a lasting symbol of love, memory, and connection. This season, DERMOND, a prestigious Thai fine jewelry brand with over 33 years of craftsmanship, introduces its new campaign: “Generation to Generations.”

This campaign celebrates the idea that true beauty in jewelry is not only about its value but about the emotions, promises, and stories that each piece carries — ready to be passed on from one generation to the next.

Fine Jewelry with Emotional Legacy

Every piece of DERMOND jewelry is designed to be more than a luxury accessory. It is a meaningful keepsake, representing love and cherished memories.

            • A mother’s first gift to her daughter

            • A necklace chosen by a father for a special day

            • A graduation present from a grandmother

            • An engagement ring or wedding band shared by life partners

When worn, these jewels bring back emotions that never fade, connecting the giver and the receiver across time.

Family Stories, Shared Through Diamonds

The campaign highlights heartfelt stories from real families who have grown with Dermond jewelry:

Actress Jeena Salas credits her mother as her life inspiration. For her, Dermond diamonds symbolize their unbreakable bond.

The Eiammonkolskul family treasures a wedding ring that was passed down from mother to daughter — a piece that carries over 50 years of love and memory.

The Adirek sisters grew up watching their mother’s passion for diamonds. Today, they each express their own style — one modern and minimal, the other bold and glamorous — yet share the same family jewels across generations.

Warittha Kanpaiboon cherishes the engagement and wedding rings handed down by her mother. To her, diamonds are not only valuable but also the clearest reflection of family memories.

Timeless Service – Beyond Jewelry

What sets DERMOND apart is not only its fine craftsmanship but also its commitment to “Timeless Service” — a promise to care for every piece of jewelry for a lifetime. Services include:

            • Professional cleaning and polishing

            • Expert repairs by master jewelers

            • Ring resizing for a perfect fit

            • Jewelry restoration using international standards

With meticulous attention to detail, Dermond ensures that every diamond continues to shine beautifully for generations to come.

Visit Dermond Jewelry Stores in Thailand

Dermond has five boutiques across Thailand, offering a wide selection of engagement rings, diamond jewelry, and fine jewelry in Bangkok and beyond: Siam Paragon – Tel. 02-129-4355-6, Mega Bangna – Tel. 02-105-2056, Central Chidlom – Tel. 061-898-2254, One Bangkok – Tel. 083-989-1716 and Central Pattaya – Tel. 038-043-272 Explore more at www.dermond.co.th or follow @dermond on Line Official.

A Legacy of Love, From Generation to Generations

For Dermond, every diamond tells a story. Every jewel carries a memory. And every piece is destined to become a treasured gift that shines beyond time — from generation to generation.